Italian football has witnessed a fair amount of ups and downs over the last few decades. It went from being the most-followed football league in the 1990s and a hallmark...
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Juventus score new deal with Aurora Italia
Jewellery brand joins on as a Regional Partner. Serie A heavyweights Juventus have announced a new partnership with leading Italian jewellery brand Aurora Italia. The new Regional Partnership will...

Juventus score Bitget deal
Italian club secures first-ever sleeve sponsorship deal. Juventus have announced a tie-up with cryptocurrency platform Bitget, which sees the Singapore-based company become the club's first-ever sleeve sponsor. Bitget also...

Five positions Allegri could strengthen for the 2021/22 season
Massimiliano Allegri returned to Juventus two years after parting ways with the Old Lady and looks to revamp this fractured Bianconeri side. The football community and pundits, in particular, had...

CR7 AND JUVENTUS – A LOOK AT THEIR MARRIAGE SO FAR AND THE ROAD AHEAD
Cristiano Ronaldo was bought by the Bianconeri in 2018 as a statement of intent. Believed to be the final piece in their jigsaw, the Portuguese superstar was tipped for (almost inevitable) Champions...
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JUVENTUS SECURE JEEP RENEWAL
The Italian champions extend their long-term association with the American automaker. With the start of 2021, Juventus have renewed their principal sponsorship deal with American automobile company Jeep in an...

JUVENTUS SPONSORS
When they signed Cristiano Ronaldo in an unprecedented deal, Juventus’ motive was clear – to end the Champions League drought as soon as possible. While no blame can be latched...