This article contains information regarding the organisations enjoying a strong branding presence across the Italy men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of...
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UEFA Euro 2020 – Final Preview
A spoonful of narrative before the showdown. This summer’s European football bonanza is set to conclude in the early hours of Monday morning when the two men’s national sides of...
Barilla ropes in Roger Federer as its Brand Ambassador
To be very honest, until yesterday, I didn't know about Barilla. It was only after I saw a commercial of the brand featuring Roger Federer that I decided to Google the...