This article contains information regarding the organisations that have agreements in place with the England and Wales Cricket Board (ECB), serving as its partners or sponsors and thereby enjoying branding...
Rado has been announced as the Official Timing Partner of the England and Wales Cricket Board (ECB). The multi-year partnership agreement covers all international cricket matches involving the England men's...
TIGC, a men's wear firm which is a brand of the The Indian Garage Co. company, has roped in Indian cricketer Suryakumar Yadav as their brand ambassador. The brand hopes to use Yadav's growing popularity to enhance their brand visibility and cement themselves as a top fashion brand for the youth. The partnership will see Yadav promote the brand's various products through social media and advertisement campaigns. Anant Tanted, CEO and Founder of TIGC, commented, "This is our maiden move to capture a piece of the digital-first fashion market in India. We are delighted to partner with Suryakumar Yadav as the brand ambassador of TIGC. He is an excellent sportsman, and his vivaciousness goes beyond the game. He represents everything TIGC stands for: innovation, fearlessness, boldness, and creativity! We are looking forward to a significant association with him!” Suryakumar Yadav, added, "Fashion for me is a combination of style and comfort, and I am happy to be associated with a fashion brand like TIGC. Through this partnership, I hope to engage with my fans and share my sense of style.”
This article contains information regarding the organisations enjoying a strong branding presence across the men’s and women’s Big Bash League (BBL) tournaments’ physical and digital assets as their sponsors and...
The Association of Mutual Funds in India (AMFI) signed four more cricketers, Jasprit Bumrah, Rohit Sharma, Shikhar Dhawan, and Shreyas Iyer, for their 'Mutual Funds Sahi Hai' initiative, which aimed to raise awareness among the youth and first-time mutual fund investors, in September 2020. The business already had Sachin Tendulkar, MS Dhoni, and Mithali Raj on board.
Here, in this article, we take a look at the brand endorsement deals signed by Ravichandran Ashwin over the years. Colgate Over the last many years, Ashwin has endorsed Colgate...
The Board of Control for Cricket in India (BCCI) has reportedly zeroed down on a start date for the first-ever edition of the Women's Indian Premier League (WIPL), which is...
A solid start in the first ODI has ensured Indian Women lead the ICC Women’s Championship with 8 points. A 91-run match-winning knock in the last game has helped Smriti...
Tyre manufacturer CEAT has been announced as the Official Strategic Timeout Partner of the ongoing Women’s T20 Challenge. CEAT has stated that, through the partnership, it aims to bring the...
JSW The Mumbai-headquartered conglomerate serves as a Principal Sponsor to the DC since IPL 2020. In March 2021, the two parties announced an extension to their deal that is set to see JSW hold the principal front-of-shirt branding rights on the DC matchday shirt until 2023. Apollo Steel Tubes The Ghaziabad-headquartered steel tubes manufacturer serves as a Principal Sponsor to DC since IPL 2019. It held principal back-of-shirt sponsorship on the team's matchday kit in 2019, but since 2020 has its logo branded at the front, on the top left. OctaFX The London-based online forex broker initially joined the DC as their Official Trading Partner ahead of the 2021 IPL. OctaFX is the exclusive sponsor for all of the digital content the team produce for their in-house channel, DCTV. In February 2022, the DC extended their partnership with Octa, making it one of their Principal Sponsors for IPL 2022. The Octa logo, thus, features on the back of the DC matchday shirt. Reliance Jio The Mumbai-based Indian telecom giant has maintained a sponsorship deal with all eight teams across the IPL since the 2018 season. For the DC, Jio's logo can be seen on the sleeves of the team's matchday shirt.
