Football

PSG sign historic crypto deal

French side announce partnership with Crypto.com.

 

Paris Saint-Germain have announced a multi-year partnership with cryptocurrency platform Crypto.com, which will see the Crypto.com become the club’s official cryptocurrency platform partner.

The deal also will include the release of exclusive NFTs on Crypto.com‘s platform, Crypto.com NFT.

Crypto.com will also be paying a major portion of the sponsorship fee using the cryptocurrency token CRO.

 

Speaking about the deal, Chief Partnerships Officer of Paris Saint-Germain, Marc Armstrong, said:

We are delighted to welcome Crypto.com to the Paris Saint-Germain partner family. We share the same passion for innovation and the same ambition to reach the very top. With this partnership Paris Saint-Germain demonstrates once more its vision and leadership as a pioneer in areas such as lifestyle, esports and digital. It is an exciting time for Cryptocurrency and we cannot wait to work with Crypto.com to bring new experiences to all of the club’s fans.

 

Crypto.com’s CEO and co-founder, Kris Marszalek, also spoke about the partnership, stating:

Our mission since day one has been to accelerate the world’s transition to cryptocurrency. We do so by finding the best partners in the world, and Paris Saint-Germain is second to none. Between the brand visibility, stadium and team access, and collaborative development of NFTs, I have no doubt we’ll create new and exciting experiences for football fans around the world.

 

Crypto.com keeps on adding to an impressive sports portfolio that already sees partnerships with the UFC, Formula 1, Lega Serie A and the NHL.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Share
Published by
Aditya Chaudhuri

Recent Posts

BCCI ropes in multiple new partners for IPL 2024

The Board of Control for Cricket in India (BCCI) has announced four new partners for…

12 months ago

Mumbai Indians team up with NIC Ice Creams

Indian Premier League (IPL) franchise Mumbai Indians has roped in NIC Ice Cream as an…

12 months ago

Royal Challengers Bengaluru partner with ConfirmTkt for IPL 2024

The Royal Challengers Bengaluru (RCB) have announced a partnership agreement with online train utility and…

12 months ago

SunRisers Hyderabad announce Centuary Mattress deal ahead of IPL 2024

The SunRisers Hyderabad (SRH) have roped in Indian sleeping solutions company Centuary Mattress as their…

12 months ago

Ford Motor Company becomes Title Partner of Red Bull Academy

Red Bull Racing have signed a Title Partnership agreement with Ford Motor Company for the…

12 months ago

Neeraj Chopra becomes Eveready brand ambassador

Olympic champion and star Indian athlete Neeraj Chopra has been announced as the latest brand…

12 months ago