Major League Soccer (MLS) club, the New York Red Bulls have announced a new multi-year partnership with the Greater New York Toyota Dealers Association (GNY TDA) with the latter joining as the Official Vehicle of the club. GNY TDA secures Title Sponsor of the Toyota Terrace, which is a private section of the team’s Red Bull Arena that can be hired out by groups and Toyota Gate as well, which is the southwest entrance to the venue. GNY TDA will also get field-level LED signage, video board exposure and inclusion in all marketing/advertising materials.
Marc de?Grandpré, president of the New York Red Bulls, commented,
“We are truly proud to welcome Toyota to the Red Bulls family. The values embodied by Toyota, including innovation, passion and community engagement, resonate deeply with our club’s ethos. We look forward to a strong partnership that reflects these shared ideals.”
Dennis Lauzon, president of the GNY TDA, added,
“The Greater New York Toyota Dealer Association is proud to be the newest partner of the New York Red?Bulls. They’re an organisation that values community efforts as much as Toyota does, and we look forward to working together.”
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