Cricket

Jasprit Bumrah roped in as OnePlus’s Brand Ambassador for its wearables

On Friday, OnePlus, a global technology company announced the appointment of famous cricketer Jasprit Bumrah as its Brand Ambassador for the Wearables segment, including the OnePlus band and watch. The collaboration with Bumrah reinforces the Brand’s concept of ‘Never Settle’ and the company’s desire for excellence.

The collaboration includes a 360-degree promotion, which will be launched with a OnePlus x Jasprit Bumrah digital video on OnePlus India’s YouTube and Instagram channels. The video is an inspiring monologue that shows how the gadgets, although being loaded with fitness functions, cannot make the consumer fit on their own. The technology just serves as a trigger for people to become the healthiest version of themselves. It encourages users to push their boundaries and give their all every time they put on the gadgets. Throughout this health journey, the gadgets are a quiet sidekick.

Sharing his thoughts, Bumrah said: “It’s really wonderful to see a young brand empower the tech landscape and rise to the challenge of delivering exactly what consumers want.”

Commenting on the association, the OnePlus spokesperson said: “As a brand, OnePlus has always believed in challenging itself, constantly redefining standards and delivering on our promise to ‘Never Settle.’ A disruptor throughout his career, we see these ideologies reflected in Jasprit, his grit and his determination. This synergy has convinced us that nobody could better represent what we stand for and we are delighted to welcome Jasprit to the OnePlus family.”

AddThis Website Tools
Staff

Share
Published by
Staff

Recent Posts

BCCI ropes in multiple new partners for IPL 2024

The Board of Control for Cricket in India (BCCI) has announced four new partners for…

12 months ago

Mumbai Indians team up with NIC Ice Creams

Indian Premier League (IPL) franchise Mumbai Indians has roped in NIC Ice Cream as an…

12 months ago

Royal Challengers Bengaluru partner with ConfirmTkt for IPL 2024

The Royal Challengers Bengaluru (RCB) have announced a partnership agreement with online train utility and…

12 months ago

SunRisers Hyderabad announce Centuary Mattress deal ahead of IPL 2024

The SunRisers Hyderabad (SRH) have roped in Indian sleeping solutions company Centuary Mattress as their…

12 months ago

Ford Motor Company becomes Title Partner of Red Bull Academy

Red Bull Racing have signed a Title Partnership agreement with Ford Motor Company for the…

12 months ago

Neeraj Chopra becomes Eveready brand ambassador

Olympic champion and star Indian athlete Neeraj Chopra has been announced as the latest brand…

12 months ago