Football

FC Barcelona renew Scotiabank partnership

The partnership between FC Barcelona and Scotiabank has been extended through June 30, 2026, as announced by the club on their website. As a result, the Canadian bank will continue to serve as Barça’s regional partner in Canada, a number of Latin American nations, and the Caribbean for the ensuing four seasons.

As part of its commitment to fostering equality in sport and society, Scotiabank has also renewed its cooperation with the Barça Foundation, the Barça Academy project, and has also taken on the role of sponsoring Barcelona Femení, the club’s women’s team.

Along with other assets, Barça and Scotiabank will continue to collaborate on the creation of co-branded goods and new collaborative initiatives with the Barça Foundation. The bank will also serve as the main partner of two Barça Academies and a partner of the Barça Academy Camps in its areas of influence. Additionally, Scotiabank will join the club as a partner of the travelling “Barça, The Exhibition” exhibit anytime FC Barcelona’s history is presented in a Latin American nation.

The agreement covers the territories of Canada, Mexico, Peru, Colombia, Uruguay, Chile, Panama, Costa Rica, Antigua and Barbuda, Aruba, the Bahamas, Barbados, the Cayman Islands, Curaçao, the Dominican Republic, Guyana, Jamaica, Trinidad and Tobago, and Turks and Caicos.

Commenting on the deal, Rafael Yuste, First Vice President, Sporting Area, FC Barcelona, said:

“We are very proud to renew and expand this collaboration with a partner with whom we have been running joint projects in the social field, one of the pillars that form part of our commitment, and which also showcase why we as ‘More than a Club’, having a positive impact on our environment through the positive values ??of sport. 

Scotiabank is a trusted partner and a leading organization in key markets such as Latin America that have such a great footballing tradition. Once again, it is made clear that the club is a benchmark and that partners continue to trust the Barça brand as a support for the growth in their regions of interest.

Ignacio Deschamps, Group Head, International Banking and Digital Transformation, Scotiabank, added: 

“Throughout our partnership with FC Barcelona we have offered unique experiences that bring our clients and employees closer to the field, thus consolidating our position and our relationship with our communities. We are pleased to continue partnering with one of the most important soccer teams in the world to create a positive impact and share the passion for this sport in various markets across our footprint.

Statement by Mike Tasevski, VP Global Partnership, Scotiabank, stated:

“FC Barcelona and Scotiabank share the same values and commitment to have an everlasting impact on young people’s lives in the communities where we operate. Since the start of our partnership in 2016, FC Barcelona has been a key player in strengthening our football ecosystem in the region, helping us to provide more equal opportunities and access to the sports for thousands of youngsters in the Americas, no matter their race, gender or social status, instilling inclusion as a core value in our joint efforts.

Bhavya Das

My eagerness, interest and inclination towards sports has continuously been forging and fortifying my personality as a writer. My sincerity to it is strengthened by the strong foundations of my musical attribute.

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Bhavya Das

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