Hrithik Roshan joins RuPay Prime Volleyball League as brand ambassador
Bollywood star Hrithik Roshan has been roped in as a brand ambassador by the RuPay Prime Volleyball League (PVL) ahead of its upcoming third season. The new PVL season is...
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International Hockey Federation (FIH) inks BBC agreement
The International Hockey Federation (FIH) has signed a media rights deal with the British Broadcasting Corporation (BBC) for the upcoming FIH Hockey Olympic Qualifiers. The partnership will see the BBC...
Viacom18 and International Hockey Federation (FIH) sign exclusive media rights agreement
The International Hockey Federation (FIH) has signed a new exclusive media rights agreement with Indian broadcaster Viacom18. The four-year partnership, set to run from 2023 to 2027, will include all...
Nike signs new deal with International Hockey Federation (FIH)
Nike and the International Hockey Federation (FIH) have signed a four-year deal, which will see the former provide equipment to the latter's umpires and officials. Nike provided equipment at the...
Sony extends Indian subcontinent broadcasting rights agreement with UFC
Sony Pictures Networks India has announced the extension of its exclusive broadcast rights agreement for the Ultimate Fighting Championship (UFC) in India, Afghanistan, Bangladesh, Bhutan, the Maldives, Nepal, Pakistan and...
Tiger Woods and Nike part ways
Golf legend Tiger Woods and Nike have decided to end their 27-year-old partnership, as confirmed by Woods' agent, Mark Steinberg, to CNBC, calling it a "business decision". The decision marks...
Hyderabad E-Prix 2024 cancelled
Formula E has announced that the 2024 Hyderabad E-Prix, which was scheduled for February 10, has been cancelled. Formula E has stated that the decision to cancel the race has...
Candace Parker: Brand endorsements
This article contains information about American professional basketball player Candace Parker's brand endorsement deals. 2K Sports American video game publisher 2K Sports roped in the WNBA star as the first-ever...
Tiger Woods: Endorsements | Investments
The complete list of brands that are currently sponsoring Tiger Woods
Yonex Sunrise India Open 2024 dates revealed
More details for the upcoming edition of the Yonex Sunrise India Open have been revealed. The event is set to be held at the Indira Gandhi Stadium in New Delhi between...
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