The WNBA has teamed up with sports data and technology firm Genius Sports who will see their Second Spectrum 3D optical tracking solution join as the Official Optical Tracking Provider...
NBA
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Klay Thompson: Sponsors | Investments
Here, we have a profile for Klay Thompson that details information about his brand endorsements, sponsorships and investments. Klay Thompson’s brand endorsement deals — Activision, Anta Sports Products, Bevel, Block...
The Resilience and Thriving Culture of NCAAB: A Deep Dive
The world of college basketball, particularly the National Collegiate Athletic Association (NCAA) Basketball (NCAAB), is a riveting blend of youthful energy, raw talent, and an indomitable spirit that captivates millions...
SoFi partners up with NBA
The National Basketball Association (NBA) has signed a multi-year, multi-divisional partnership agreement with banking and financial services company SoFi. The partnership will see the San Francisco, California-based company become the...
NBA and WNBA renew Dream11 deal
The National Basketball Association (NBA) and Women’s National Basketball Association (WNBA) have announced a multi-year partnership extension agreement with Indian fantasy sports platform Dream11. The renewal will see Dream11 continue...
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James Harden: Sponsors | Investments
Here, we have a profile for James Harden that details information about his brand endorsements, sponsorships and investments. James Harden brand endorsements and sponsors over the years — Adidas, Autograph.io,...
National Basketball Association teams up with Emirates
The National Basketball Association (NBA) has announced a multi-year global marketing partnership agreement with Emirates, which comes on board as the Official Global Airline Partner of the league. The UAE...
Paul George: Sponsors | Endorsements | Investments
Here, we have a profile for Paul George that details information about her brand endorsements, sponsorships and investments. Paul George’s brand endorsements and sponsors over the years — 2K Sports,...
LeBron James and DraftKings team up
American sports betting company DraftKings has roped in LA Lakers forward LeBron James as a brand ambassador on a multi-year deal. The NBA legend will work with DraftKings on National...
FIBA renews deal with TCL Technology
The International Basketball Federation (FIBA) has signed a multi-year partnership renewal with Chinese electronics company TCL Technology. The new four-year deal will see TCL Technology gain branding visibility at major...