Bologna FC announce partnership with Chiliz
Serie A club to launch their own fan token. Italian football club Bologna FC 1909 have announced a partnership with Chiliz, which will see the latter launch the $BFC...
Football Sponsorships Page 24
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English FA announces Lego as a sponsor for UEFA Women's Euro 2022
Danish toy brand joins as a National Sponsor. UEFA and English soccer governing body, the Football Association (FA), have announced that Danish toy company Lego will be a National...
Atalanta Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to Serie A club Atalanta Bergamasca Calcio and enjoy a strong branding presence across their physical and...
Hyderabad FC announce DafaNews as their Principal Sponsor
DafaNews to feature on the front of the jerseys Indian Super League side Hyderabad FC announced DafaNews, a one-stop online sports news hub – as the club’s Principal Sponsor for...
Atlético Madrid Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to LaLiga club Atlético de Madrid and enjoy a strong branding presence across their physical and digital...
Dynamo Kyiv Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to the Ukrainian Premier League club Dynamo Kyiv and enjoy a strong branding presence across their physical...
Arsenal ink Expo 2020 Dubai deal
Premier League side to focus on creating unique content through partnership. Arsenal have announced their new partnership with Expo 2020 Dubai, which will see the first-team players of the...
Real Sociedad sign Finetwork as shirt sponsor
Telecommunications firm nets second LaLiga partnership. Spanish football club Real Sociedad have signed a deal with telecommunications operator Finetwork, which will see the latter join the club as their...
SS Lazio ink deal with Binance
Binance joins as the club's new shirt sponsor. Serie A side SS Lazio have announced blockchain ecosystem and cryptocurrency infrastructure provider Binance as their main jersey sponsor. The Seychelles-based...
Bundesliga sign deal with SPN India
German league agrees to one-year broadcasting deal. Bundesliga International signed an agreement with Sony Pictures Networks India (SPN), which will see SPN get media rights to broadcast the Bundesliga in...
Manchester City score Qualtrics partnership
Premier League champions to focus on fan engagement through partnership. Manchester City announced a partnership with the experience management company, Qualtrics, which will become the club's official management software partner....
Chennaiyin FC onboard BatBall11 as Associate Sponsor
Two-time Indian Super League (ISL) champions Chennaiyin FC have brought on board fantasy sports platform BatBall11 as an Associate Sponsor for the upcoming season of the Hero Indian Super League....
Bundesliga score Sorare partnership
German league to be a part of the NFT-based fantasy game. The German Bundesliga has announced a partnership with fantasy platform Sorare which will see the Paris-based company become...
Fulham score Asiabet33 partnership
English club to develop their global fanbase. English Championship club Fulham FC have announced their partnership with Asiabet33, which sees the betting platform join the club as their official...
FC Bengaluru United tie up with SIX5SIX
Sportswear brand joins as official kit and merchandise partner. I-League 2nd Division club FC Bengaluru United have announced sportswear brand SIX5SIX as their official kitting and merchandise partner. The...
Eredivisie sign up with Two Circles
Dutch league to work with Two Circles to enhance fan engagement. The Netherlands’ topflight of football, Eredivisie, has signed a deal with data-driven sports marketing agency Two Circles in...
Premier League signs lucrative deal with Ted Lasso
TV show gets major licensing deal. Popular Apple TV+ show Ted Lasso has signed a £500,000 deal with the Premier League which will give the show rights to use...
Fiorentina partner with OlyBet
Italian football side announce OlyBet as Official Regional Betting Partner. Serie A side ACF Fiorentina have inked a deal with OlyBet, which will see the online casino and sports...
eToro enhance Serie A partnership
Eight Italian sides ink deal with eToro. Social trading and investment platform eToro has signed a major deal with the Italian Serie A, which sees it team up with...
PREMIER LEAGUE CLUBS WITH BETTING FIRMS AS SPONSORS
Post the ongoing review of the 2005 Gambling Act by the United Kingdom government, Premier League clubs will most likely lose their gambling shirt sponsorship deals. Based on this development,...
Juventus score Bitget deal
Italian club secures first-ever sleeve sponsorship deal. Juventus have announced a tie-up with cryptocurrency platform Bitget, which sees the Singapore-based company become the club's first-ever sleeve sponsor. Bitget also...
Wolfsburg inks deal with Fanzone
Club will provide trading cards through Fanzone app. Bundesliga club VfL Wolfsburg have announced a new partnership with digital platform Fanzone which will see the German club step into...
Manchester City expand on Expo 2020 Dubai tie-up with training kit deal
Expo 2020 to become the club's official training kit partner. Premier League champions Manchester City have announced that Expo 2020 Dubai will be their new training kit sponsor, just...
Southampton score partnership with learncrypto.com
learncrypto.com joins as Official Training Kit Partner. Premier League side Southampton have announced learncrypto.com as their official training kit partner. The deal will see crypto-education platform serve as the...
West Ham continue with Soccer Supplement
Soccer Supplement to continue as club's official supplements supplier. Premier League side West Ham United have announced that they have extended their partnership with British nutrition company, Soccer Supplement....
Liverpool and Bayern Munich tie up with 188Bet
Deal focused mainly on the Asian sports betting market. European heavyweights Liverpool and Bayern Munich have both signed deals with sports betting operator 188Bet. The two teams have signed...
ACKO General Insurance extends partnership with Chennaiyin FC as Associate Sponsors
Two-time Indian Super League (ISL) champions Chennaiyin FC (CFC) have extended their association with purely digital insurer ACKO General Insurance as an Associate Sponsor on a multi-year deal. ACKO is...
VfL Wolfsburg Sponsors 2021-22
Following are the companies and organisations that serve as sponsors and brand partners to the German Bundesliga club VfL Wolfsburg and enjoy a strong branding presence across their physical and...
Chennaiyin FC extend partnership with SSVM Institutions
Chennaiyin FC have renewed their association with Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as the club’s associate sponsor for a third consecutive year. SSVM’s partnership with Chennaiyin FC began before...
Liverpool team up with SC Johnson
SC Johnson to become Liverpool's cleaning and disinfectant partner. Premier League side Liverpool FC have inked a multi-year deal with US household cleaning company SC Johnson. The partnership, termed,...