Formula One team McLaren have announced a new multi-year agreement with computational software firm Cadence Design Systems. The partnership will see Cadence join as the Official Technology Partner of McLaren....
Swiss F1 team Alfa Romeo have joined hands with automotive technology brand ProTech Monte-Carlo. The technical partnership will see Alfa Romeo use the latest technology developed by the company. ProTech...
The Spanish race saw the championship lead in both the drivers' and constructors' standings change hands and it remains to be seen whether it was a turning point in the title fight this season. Ferrari will be looking to come back strongly in the Principality while Red Bull will look to consolidate their lead at the top. Can Leclerc break his Monaco curse or will Verstappen score his fourth win on the trot? It promises to be another exciting race week ahead with various storylines in play.
Formula One is one of the most expensive sports in the world. Expensive as it is to get into the sport, once you make it, you do reap the rewards...
Reigning World Champion Max Verstappen secured back-to-back wins as he took home his 24th career victory at the venue where he had scored his maiden win six seasons ago. Verstappen...
McLaren Racing have expanded their partnership with eyewear brand SunGod, which will see the latter become the Official Fan Eyewear licensee of the McLaren Formula One team and the McLaren...
Singapore Airlines have announced an extension of their sponsorship agreement with Formula One's Singapore Grand Prix. The new three year deal sees Singapore Airlines continue as the title sponsor of the race till 2024. Singapore Airlines had initially partnered with the Singapore Grand Prix in 2014 on a four year deal and it was extended for a further two years in 2018 and 2020. Lee Lik Hsin, SIA Executive Vice President Commercial, commented, "This year’s highly anticipated Formula One Singapore Grand Prix will be an important milestone for Singapore, marking the return of a major international sporting event to the city after a two-year disruption due to the pandemic. The race will be warmly welcomed by Singapore residents and visitors alike, and will enhance our reputation as a global city. 'SIA’s extension of its title sponsorship signals our continued support for both tourism and sports, complements the expansion of our global network, and will bolster Singapore’s recovery as a key international air hub.”
Formula One has announced that the 2022 season will have 22 races instead of the initially-planned 23. The Russian Grand Prix, which was taken off the calendar in February 2022,...
Honda Motor Co Ltd has been announced as the title sponsor of the Japanese Grand Prix for the 2022 Formula One Championship. The race in Japan this year will be held at the iconic Suzuka Circuit on October 9, 2022, and the official title of the race will be FORMULA 1 HONDA JAPANESE GRAND PRIX 2022. The Japanese Grand Prix 2022 will be the first race in Japan since the 2019 race, where Mercedes’ Valtteri Bottas took the win. Due to the COVID pandemic, the race hasn’t taken place for the last two years.
McLaren Racing have announced that they will be entering the world of electric motorsports, joining the Formula E Championships from the 2022/23 season onwards. The McLaren Formula E team will...
Following the inaugural Miami Grand Prix, Formula 1 now heads to Spain. Even though the Miami race was quite a spectacle, the quality of racing wasn't up to the mark....
Terra Virtua becomes the F1 team’s Official Metaverse Partner. British Formula One team Williams have announced Terra Virtua, the first-ever fully immersive blockchain-driven VR entertainment platform, as their Official Metaverse...
British Formula One driver Lando Norris' gaming and lifestyle brand Quadrant has announced a new partnership with controller brand SCUF Gaming. The deal will see SCUF Gaming serve as the...
Formula One is known as the “Rich Boys’ Club”, and the term is pretty apt given how expensive the sport is. As expensive as the salaries can get for the...
Red Bull driver scores third win of the season. Reigning World Champion Max Verstappen snatched the lead from pole-sitter Charles Leclerc early on in the race and converted it into...
French Formula One team Alpine have signed a new partnership with French leather manufacturer of menswear brand Berluti. The agreement will see Berluti become the F1 team’s Elegance Partner. The...
American Formula One team Haas have announced a new partnership with Nordic financial technology company Lunar. The Denmark-based company is a regulated and independent licensed bank that has more than 500,000 users across Denmark, Norway and Sweden and is known for providing its customers with complete control over their finances on a single platform. The agreement will put the Lunar branding on the Haas cars and their Danish driver Kevin Magnussen’s race suit.
Austrian Formula One team Red Bull Racing have announced a new partnership with world-renowned music and entertainment brand Hard Rock.The multi-year partnership will see Hard Rock join as the Official...
Formula One has renewed and expanded its partnership with enterprise cloud applications provider for finance and human resources, Workday. The multi-year renewal will see Workday serve as a Regional Partner...
Formula One team McLaren have announced a multi-year partnership with cryptocurrency exchange OKX. The partnership will see OKX join as a Primary Partner of the McLaren Formula One team and...
German car companies Audi and Porsche will be joining Formula One in 2026, as stated by Herbert Dies, CEO of the Volkswagen Group. For several months now, it has been...
Formula One’s Grand Slam or Grand Chelem club has a new member following Ferrari’s Charles Leclerc’s dominating win at the 2022 Australian Grand Prix. Leclerc managed to score a fourth...
Austrian Formula One team Red Bull Racing have announced a new multi-year partnership with Korean helmet manufacturer HJC Helmets, which will see the Korean firm join the team as their...
Formula One heads to Miami for the first-ever Miami Grand Prix, which will take place at the Miami International Autodrome.The inaugural Miami Grand Prix is set to be a spectacle...
The deal will see McLaren work with Sanofi’s Industrial Affairs team to achieve greatness in manufacturing operations, which will allow Sanofi to meet the patients’ needs from all over the world through an effective use of their global network and also support the supply of their broad portfolio. McLaren will be using their digital and analytical prowess to help Sanofi focus on major factors impacting performances and help anticipate and resolve them as well.
Swiss Formula One team Alfa Romeo have announced a new partnership with Seagate Technology. The partnership will see Seagate become the team’s Official Object Storage Service Partner.The deal sees Seagate...
Swiss Formula One team Alfa Romeo have announced a new partnership with network intelligence company,Path Network. The multi-year partnership will see the leading network intelligence firm help protect the Swiss...
London-based fintech firm REPX has signed a new partnership agreement with Alfa Romeo F1 Team. The partnership will see both parties collaborate on launching an exclusive team card, which will...
Alfa Romeo have signed a new partnership with Italian sparkling wine brand Ferrari Trento. The Trentino-based winery joins as an Official Partner of the Swiss Formula One team.Founded in 1902...
Reigning World Champion led the Red Bull one-two. Red Bull's Max Verstappen scored his season's second victory following a dominating performance in Imola. To make things even better for Red...
