Gurugram-based fragrance brand Bella Vita Luxury has been announced as the official scent partner of the Mumbai Indians (MI) and the Royal Challengers Bangalore (RCB). The partnership has been unveiled...
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Timex India launches new campaign with Gujarat Titans (GT)
With their reliable timekeeper Timex at their side, the champions decide to push past their limits by doing what motivates them. Timex India advertises themselves as the official timekeepers of...

Delhi Capitals (DC) announce partnership with Karan & Moin
Karan & Moin, a luxury menswear label, has announced its association with the Delhi Capitals (DC) as their men's team's official styling partners for the 2023 Indian Premier League (IPL)...

Royal Challengers Bangalore (RCB) announce partnership with 7UP
7UP is teaming up with the Royal Challengers Bangalore (RCB) to become the "Official Refreshment Partner" of their men's team for the 2023 Indian Premier League (IPL) season. The partnership...

Foxtel renews Indian Premier League (IPL) partnership
Australian pay-television company Foxtel has announced a long-term renewal of its partnership with the Indian Premier League (IPL). The five-year extension will see Foxtel broadcast the IPL on Fox Sports...
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Royal Challengers Bangalore (RCB) partner with ITC Master Chef Creations
The Royal Challengers Bangalore (RCB) have announced ITC Master Chef Creations as their men's team's Official Gourmet Food Partner for the 2023 Indian Premier League (IPL) season. The partnership entails...

Indian Premier League (IPL) Sponsors 2023
The Indian Premier League (IPL) is by no means a done deal when it comes to growing financially. It only seems to get bigger as the years go by. Sponsors...

Gujarat Titans (GT) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Gujarat Titans' (GT) physical and digital assets as their sponsors and partners for the 2023 Indian...

Chennai Super Kings (CSK) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Chennai Super Kings' (CSK) physical and digital assets as their sponsors and partners for the 2023...

Delhi Capitals (DC) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Delhi Capitals' (DC) physical and digital assets as the sponsors and partners of their men's team...

Mumbai Indians (MI) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Mumbai Indians’ (MI) physical and digital assets as their sponsors and partners for the 2023 Indian...

Rajasthan Royals (RR) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Rajasthan Royals’ (RR) physical and digital assets as their sponsors and partners for the 2023 Indian...

Kolkata Knight Riders (KKR) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Kolkata Knight Riders' (KKR) physical and digital assets as their sponsors and partners for the 2023...

Royal Challengers Bangalore (RCB) Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the Royal Challengers Bangalore (RCB) men's team's physical and digital assets as their sponsors and partners for...

Indian Premier League (IPL) joins forces with Tiago.ev
The Indian Premier League (IPL) has announced a new partnership with Tata Motors, which will see Tiago.ev joining as an Official Partner of the 2023 TATA IPL. The partnership will...

Rajasthan Royals (RR) ink UBON deal
Gadgets and consumer electronics brand UBON has been roped in as the Official Headgear & Audio Sponsor of the Rajasthan Royals (RR). The agreement will have the UBON logo present...

boAt inks multi-team IPL deal
Three Indian Premier League (IPL) teams have signed a new partnership agreement with consumer audio and lifestyle brand boAt. The three teams are: the Kolkata Knight Riders (KKR), the Royal...

Royal Challengers Bangalore (RCB) announce Viacom18 partnership
Bengaluru-based Indian cricket franchise Royal Challengers Bangalore (RCB) have announced a new partnership with Viacom18, the digital rights holder of the TATA Indian Premier League (IPL) and the global rights...

Bira91 inks deal with multiple IPL teams
Beverage and lifestyle brand Bira91 has signed multi-year partnerships with five Indian Premier League (IPL) teams ahead of the tournament's 2023 season. Bira91 will be joining as an Official Partner...

BCCI announces Herbalife as Official Partner for IPL 2023
The Board of Control for Cricket in India (BCCI) has roped in global nutrition firm Herbalife as an Official Partner of the TATA Indian Premier League (IPL) for its 2023...

Luminous Power joins forces with Rajasthan Royals
Inaugural Indian Premier League (IPL) champions Rajasthan Royals have roped in leading energy solutions provider, Luminous Power as the team's Title Sponsor for the upcoming season of the IPL, which gets underway from March 31, 2023. As Title Sponsors, Luminous Power will have their logo present on the front of the Rajasthan Royals' playing and training kits. The partnership builds on Luminous' vision of providing customer satisfaction through innovation and passion with a focus on execution and teamwork. Jake Lush McCrum, Chief Executive Officer, Rajasthan Royals, commented, "Luminous is a brand driven by innovation and technology which is central to what drives success for our franchise. Countless synergies have emerged as we’ve deepened our discussion around this partnership with innovation and sustainability being a core focus of both brands. We are incredibly excited about the impact we can achieve together and look forward to helping Luminous strengthen their national and global footprint through various campaigns during the season and beyond.” Preeti Bajaj, Managing Director & Chief Executive Officer, Luminous Power Technologies, said, "With over 35 years of expertise in creating innovative and technology driven products for our consumers, Luminous is one of the most reputed and reliable brands in India. This exciting partnership with Rajasthan Royals provides us with the opportunity to keep scaling and creating a tangible impact on our current and potential consumers. We have been associated with cricket in the past through other associations, and with this partnership with Rajasthan Royals, we aim to reaffirm our commitment to innovation and technology, and also promote exponential growth for the business leveraging the Royals’ domestic and global presence.”

Gujarat Titans ink Rario partnership
Defending Indian Premier League (IPL) champions Gujarat Titans have signed a new partnership agreement with cricket NFTs platform, Rario, with the latter joining as the Official Digital Collectibles Parter of the Titans for the upcoming IPL season. The partnership will see Rario launch exclusive digital player cards of the team and will give fans a chance to collect and trade unique digital cards of players such as Hardik Pandya, Rashid Khan and Shubhman Gill amongst others. The fans will also stand a chance to avail various benefits including building a collection, meeting players, watching matches like a celebrity, and receiving exclusive signed merchandise, among other things. Arvinder Singh, COO of Gujarat Titans, commented, "Gujarat Titans have always explored new ways to engage with the fans and facilitate greater interactions between them and the team – something Rario has revolutionised in recent times. We believe that this partnership will help us take the next step in forming a deeper connection with our supporters globally and take our fan experience to the next level.”

Delhi Capitals launch NFT partnership with FanCraze?
Indian Premier League side Delhi Capitals have partnered with cricket metaverse company FanCraze, which will see them create Web 3.0 experiences and issue digital collectibles as well. The partnership will also see the Capitals become the first ever IPL team to launch their own non-fungible tokens (NFTs). Vinod Bisht, Interim CEO, Delhi Capitals. commented, "Delhi Capitals is proud to partner with FanCraze, and to launch the Indian cricket ecosystem into the next generation of sports-based assets and apps. 'We will be debuting the first Delhi Capitals NFTs in early June and are really excited to give our dans the ability to own a piece of their favourite team and players. FanCraze has shown us what is possible if one combines creators, cricketers, content, and commerce."

SunRisers Hyderabad 2022 Sponsors
Much like the franchise whose ashes they rose from, the SunRisers Hyderabad have reached the Holy Grail once. Last season was one to forget for them, however, as they finished...

McDonald’s India teams up with Punjab Kings
Indian Premier League team Punjab Kings have announced a new partnership with McDonald's India - North and East. The partnership will see McDonald's launch a special 'Punjab Kings Meal' made...

Punjab Kings 2022 Sponsors
BKT In March 2022, Mumbai-based tire manufacturer BKT (Balkrishna Industries Limited) was announced as the Official Tire Partner for eight IPL teams—the Mumbai Indians, the Delhi Capitals, the Royal Challengers Bangalore, the Kolkata Knight Riders, the Punjab Kings, the Rajasthan Royals, the SunRisers Hyderabad and the Gujarat Titans—for the 2022 season. BKT has been serving the PBKS as their back-of-matchday-shirt sponsor since IPL 2021. Reliance Jio The Mumbai-based Indian telecom giant has maintained a sponsorship deal with all eight teams across the IPL since the 2018 season. For the PBKS, Jio was the principal back-of-shirt sponsor on the team's matchday shirt during the 2018 season, their chest sponsor for the 2019 and 2020 seasons, and currently serves as a sleeve sponsor. Dream11 Apart from being an Official Partner to the IPL itself, the Mumbai-headquartered Indian fantasy sports platform serves as the designated fantasy sports partner to seven teams in the tournament, excluding the Kolkata Knight Riders, the Royal Challengers Bangalore and the Lucknow Super Giants. Dream11 is also a PBKS sleeve sponsor for IPL 2022.

Royal Challengers Bangalore 2022 Sponsors
Call them the bridesmaid that never gets to be the bride; call them the South Africa of the IPL. For all their potential, the Royal Challengers Bangalore are yet to...

Nestlé Munch inks deal with multiple IPL teams
Nestlé Munch has been announced as the Official Crunch Partner of four Indian Premier League franchises: the Kolkata Knight Riders, the SunRisers Hyderabad, the Punjab Kings and the Royals Challengers Bangalore. The partnership will see Munch launch exclusive limited-edition packs that will feature players from the four teams. Fans will have the opportunity to scan these packs and win an unique 360-degree digital experience of their favourite teams. Additionally, fans will also receive various cricket-themed games, which could then be used to redeem exclusive digital rewards, signed merchandise or a virtual meet with the players. Fans will also have the opportunity of taking photographs with their favourite players through various AR filters.

Indian Premier League 2022 Sponsors List
The Indian Premier League is by no means a done deal when it comes to growing financially. It only seems to get bigger as the years go by. Sponsors play...

Kolkata Knight Riders 2022 Sponsors
WinZO Sports - Owned by TicTok Skill Games Pvt. Ltd., the Indian online social gaming platform was announced as a Principal Sponsor of the KKR in March 2022 as part of a long-term agreement. Putting the WinZO logo at the front and centre of the KKR matchday shirt, the partnership not only grants branding rights to the gaming platform but also entails the Knight Riders interacting with the WinZO users across various social media platforms. Unacademy - The Bangalore-based Indian online education platform joined the KKR sponsorship portfolio as an Official Sponsor ahead of IPL 2021. Ahead of IPL 2022, Unacademy’s partnership with the KKR was upgraded as the former was made a Principal Sponsor of the IPL franchise.