Aditya Chaudhuri - News Site Editor Page 2

Rajasthan Royals and BookMyShow team up for IPL 2024
The Rajasthan Royals (RR) have confirmed that BookMyShow will remain their Official Ticketing Partner for the upcoming Indian Premier League (IPL) season. The inaugural IPL champions have have maintained a...

Neeraj Chopra: Brand endorsements
Following his historic Olympics gold medal win at Tokyo 2020, Indian track and field athlete Neeraj Chopra has become the darling of numerous brands throughout the country. Every company wants...

Formula E inks new deal with Google Cloud
Formula E has inked a new partnership agreement with Google's cloud computing arm, Google Cloud. The multi-year partnership will see Formula E use Google Cloud's technology to 'improve their performances'....

Major League Cricket announces Cognizant partnership
Major League Cricket (MLC) has roped in American multinational IT services and consulting firm Cognizant as its Official Title Sponsor on a long-term deal. The partnership reaffirms MLC’s commitment to...

AFC Ajax and Coca-Cola renew partnership
AFC Ajax have announced a multi-year partnership renewal agreement with Coca-Cola. The renewed agreement will see the American multinational non-alcoholic beverage giant remain an Official Partner of the Amsterdam-based Dutch...

ATP renews Haier partnership
The Association of Tennis Professionals (ATP), the governing body of men's professional tennis, has extended its partnership with Chinese home appliances brand Haier, which will thus continue on as the...

MLB extends Franklin Sports partnership
Major League Baseball (MLB) has announced a partnership extension with sports goods manufacturer Franklin Sports, extending their long-term partnership which will now enter into its fourth decade. Franklin Sports will...

Dream11 partners with Punjab Kings
The Indian Premier League franchise Punjab Kings have announced that Dream11, the world’s largest fantasy sports platform with over 200 million users, has been onboarded as the title sponsor for...

Esports World Cup Foundation teams up with Level Infinite
The Esports World Cup's non-profit organisation, the Esports World Cup Foundation has announced a new partnership with game publisher Level Infinite, who are owned by Tencent. The three-year deal will...

New York Red Bulls team up with Toyota
Major League Soccer (MLS) club, the New York Red Bulls have announced a new multi-year partnership with the Greater New York Toyota Dealers Association (GNY TDA) with the latter joining...